Not wanting to be celebrity specific because I don't want to get into a bitch fight
However, some guys we rave over in the media IMO are just so-so. I see equally hot if not hotter guys in everyday life but no one other than me or you know them.
I hope you know what I mean.
If Billy Jones (made-up name & person) who I see weekly was a well known celebrity he would be the 'hottest guy' on JUB. On the contrary if well known celebrity ______ was someone in my college classes he would be just another guy.
Bottom line, I think being famous adds 2-3 points on the hot scale.